Website uptime maintenance basic routines

The most important indicator for any website is its accessibility to users. This literally means the ability of any visitor to log into the website and access the content without any problems. An indicator of the availability of any website, as well as any web resource in general, is the uptime. It is measured as a percentage between the lifetime of a web resource and the time of its uninterrupted operation. And every website owner wants uptime to be as close to 100% as possible. Therefore, it is important to monitor this indicator. This means that the webmaster needs to monitor the site around the clock.

What is website uptime and why it is important

The uptime of a website is the most important indicator of a website. It is measured as a percentage and is a critical value. The uptime value also determines the site’s position in the search results. Moreover, it plays an important role for advertising systems such as Google Ads. In both cases, with a low uptime, the site will lose its position.

In addition, due to the shortened terms, the site owner may suffer financial and reputational losses. Moreover, loyal customers can also find a more reliable competitor if they cannot receive their services or products at any time convenient for them. Not to mention that the uptime of the search engine and advertising system is not easy to restore. At least because it is not static, it is dynamic. And it is measured in the long term.

Therefore, it is very important to ensure the highest possible uptime. That is, as close to the value of 99.99% as possible. For technical reasons, no site can be available 100% of the time for quite a long period of time. Sometimes the hosting restarts or updates the servers or provides other services.

Best way for website uptime monitoring

As mentioned at the beginning, in order to maintain a stable uptime, the webmaster needs to constantly monitor the performance of the site. This includes a whole set of procedures. And this set of various tests and checks becomes more and more, the more functional the site becomes. And over time, it is simply impossible for an inexperienced webmaster to cope with all the tasks that arise. Since it is necessary not only to track problems, but also to eliminate them as quickly as possible.

In such situations, the ideal solution is to use various services to monitor websites. For example, you can use one of the best online monitoring services – HostTracker. It is not only a functional uptime monitor, but also a complete set of monitoring tools. At the same time, in addition to being able to monitor your website uptime –, the service also has a database monitor, server diagnostics service and many other additional functions.

In addition to extensive functionality, the HostTracker platform has a useful instant notification system. This system works in conjunction with any of the available services. It sends out alerts, as the name suggests, in case there are any issues with the site. To do this, the system uses various instant messengers, as well as classic text messages and calls. Thanks to this, the webmaster is always aware of what is happening with the site. And this, in turn, helps to quickly respond to problems and keep uptime as close to 99.99% as possible.

How to maintain uptime properly

Uptime is usually the responsibility of the hosting service. However, there are several factors that can affect uptime. The type of hosting you choose, the location of the hoster’s servers relative to your location, the amount of content on the site (for example, whether you have a lot of videos or images), or the platform you choose. Sometimes it really depends on it.

First of all, eventually manually ping the server using some reliable software like checker. Just in case. To surely know that it is accessible from places with your website’s core audiences. Even if you set up the best automated monitoring sequence at the best service platform. Because it will keep you sharp and always in touch. Nobody died from double-checking something.

If you want the best uptime, then don’t use shared hosting. Because you can’t control what the owner of the site you share space with will do. They can overload resources, which will damage all the other sites on the shared hosting service. If you want to limit your site’s downtime, choose the best VPS hosting for your project that has the resources to handle your traffic. You should also make sure that your CMS and plugins use the latest version of PHP to handle requests without caching.

Chosen hosting must also have state-of-the-art encryption, DNS leak protection, and SSL authentication. All of this is necessary to protect your site from malicious activity, such as DDoS attacks designed to take the system offline. But don’t rely solely on hosting services for security. Make sure you always use the latest firmware version. Install antivirus and antispyware updates and install a reliable firewall. And be sure to test your site immediately after making changes.

How to choose and monitor a domain name you want

The existence of any website within the global Internet network is simply impossible without a domain name. Even if the site is already hosted and ready to be shown to a potential audience, it needs a name that will be remembered. Omitting all the subtleties, we can say for sure that the domain name – this is literally what the website will be recognized by. And the more it is easy to remember and closer to the essence of a website or company – the better.

But it’s not always possible to get the domain name you want. As with the nickname in online messengers or games – it often happens that the desired domain name is already occupied by someone else. To find out for sure, it makes sense to use the Whois service. It allows you to find out if the domain name exists, if it is occupied, who owns it and when it will be free. For example, you may check this using the domain tracker service at HostTracker platform.

In simple terms, the website owner or webmaster will need to check the Whois database to make sure the domain name is free. But there are quite a few such databases, several for each domain zone. Therefore, doing this manually will be quite problematic. It is in such situations, the above-mentioned service HostTracker to search for information about the domain through all databases, Whois will be extremely useful. Because it will allow you to get the most accurate and up-to-date information about the status of the domain name that you have picked up for the website.

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